Based on sales record of holiday of Black Friday and Cyber Monday, Cyber Monday was the largest sale day all over the world in history, Amazon announced. The Amazon last week noticed there was a record sale during holiday, the Cyber Monday, but did no claim about the volume of the sales in term of figures.
This holiday, however, recorded a news history.
The company now announced that Cyber Monday this year was largest than ever shopping event. The company named this record sale holiday as Prime Day. Even, it happen in normally slower summer season shopping period, Prime Day 2017 recorded as the biggest sale day in history of business, before this time, and it happened the largest shopping day earlier year.
As every time, Amazon did not make public any sale figure about Cyber Monday sales, just stating that people placed orders of “hundreds of millions” of products on Thanksgiving Day during Cyber Monday, even 140 million produces ordered in only small business section.
The retailers also noticed a considerable rise in shopping of mobile devices, stating that sales volume through the Amazon App during Cyber Monday 2017 rose over 50 percent all over the world, as compared to previous year’s Thanksgiving Day.
Year-end sales at Amazon.com hit a record this year. According to figures released on Thursday, the world’s largest online retailer sold only 26.5 million items at Cyber Monday, which represents an impressive 306 sales per second.
Sales volume in just one day is almost double the previous record of 13.7 million products sold on November 29, 2010.
According to Amazon, the main highlight of the shopping season was the Kindle tablet family (Kindle Fire HD, Kindle Fire, Kindle Paperwhite and Kindle). Although it does not disclose precise figures, the company claims that the devices are on the list of best selling products and that Cyber Monday was the day of biggest selling of handsets since its launch in 2007.
The results achieved by the Kindle line boosted the sale of digital products. This Christmas has reached the record in the number of downloads of videos, games, music, magazines and books available in the store.
Internet sales jumped 30.3% on Monday during the so-called “Cyber Monday,” day of big discounts in the digital retail for electronics, making it the biggest online sale day in history, according to IBM.
This Monday was also a big day for Kindle device sales from online retailer Amazon.com, the company said, without telling how many devices it sold.
In addition to the 30.3% increase over Cyber Monday 2011, total online sales rose more than 36% over Black Friday – day with large rebates from retailers marking the start of the year-end sales season in the US – this year, as stated by IBM, which analyst transactions of 500 retailers in the US.
The peak of online sales happened at 11:25 am Eastern Time, suggesting that consumers sought online deals while on the job.
Amazon reduced the price of Kindle Fire by $30 to $129, and said that this was the company’s most fortunate Cyber Monday.
Nine of the 10 best selling items on Amazon since the launch of the new Kindle on September 6 were the devices themselves digital content and accessories for them, according to the company.
More than 18 percent of consumers used mobile devices to visit the website of retailers on Cyber Monday, up more than 70 percent over 2011, IBM said.
Author Bio:I’m Saad Raja – a 26-year old UI/UX Designer from Lahore, Pakistan. I have a work experience of 5 years in the field as a freelancer.